Where Did Emoji
- by EmojiChat
The Emoji Story
2. What is Emoji.. Really (cont)
Steve Jobs did for emoji what the Egyptians did for temples
Comparison between Emoji and Emoticons continued from page 1.
- Problem solved?
This wasn't really a "need" for it except to be human. It was more of a 'want' that was really easy to do.
- Fill A Need?
Mobile operators are under constant pressure to keep their networks running smoothly. Any shortcuts that can be taken to limit bandwidth are strongly considred. Emoji allowed pictures to be sent while decreasing message size.
- It's very technical.
- How many are there?
- Who revolutionized it?
Apple Inc., Steve Jobs.
All this talk of Steve Jobs.. and nothing to actually back it up. Fanboy?
Hold on there Tiger. I'll let you in on a little secret.
3. Steve Jobs blesses Emoji
No story is complete without a clincher. It was worth the wait.
Steve Jobs was on a trip to Japan to promote the first iPhone just released in America. He was there, because in Japan, cellphone technology was so much more advanced iPhone did not automatically sell itself. That, and he wanted a peice of 80 million user mobile market there.
Who wouldn't want their $800 dollar cellphone bought by 80 million people?
There was a problem. The iPhone was missing many features that the Japanese have grown to love so many mobile operators turned their heads from the iPhone and Steve Jobs' offer.
One company, Softbank, which was the 5th largest Japanese mobile operator was a little more forgiving. Softbank still took a large cut of the profits on the iPhone, more than Jobs would have liked, but they agreed to negotiate a deal as long as the next iPhone included emoji.
They had a deal as long as the Japanese version of the iPhone included emoji.
That day, Steve Jobs went home, gathered all the little emoji in his hands, and blessed them.
To be continued...soonish